I advise collectors, family offices and investors seeking to build exceptional watch collections with lasting cultural and financial value. My advisory combines investment valuation, brand analysis, market intelligence and a deep understanding of the factors that drive rarity, desirability and long-term appreciation.
Independent from brands, dealers and auction houses, I provide objective insights that support acquisition decisions, portfolio strategy and risk assessment. My approach goes beyond market trends, focusing on the fundamental drivers of value to help clients preserve and enhance their horological assets over time.
Strategic Advisory for Luxury Watch Brands
I advise founders, CEOs and executive teams on the strategic decisions that shape the long-term success of luxury watch brands. My work focuses on building legitimate, differentiated and resilient brands through clear positioning, growth strategy, product vision and customer experience.
Combining more than 15 years of experience in the Swiss watch industry with expertise in luxury strategy, consumer behavior and market intelligence, I provide an independent perspective that helps transform complexity into sustainable competitive advantage. Whether launching a new maison, strengthening an established brand or entering new markets, my objective is to create enduring brand equity and long-term business value.